It’s official: October 2018 is the biggest October on record, but that’s no real surprise considering the B.O. feast we’ve had this month. After both ‘Venom’ and ‘Halloween’ became the two biggest film openings in the month’s history with $80.3m and $76.2m alike, it was only a matter of time until 2014s record of $757.1m would be smashed. As we speak, October 2018 has grossed around $780m, and should reach $800m by the month’s end.
As mentioned above, a large chunk of that came from the Blumhouse horror phenomenon ‘Halloween’. This weekend, the slasher, directed by David Gordon Green (of ‘Pineapple Express’ fame), scared away any competition for a second consecutive number one finish, earning $31.4m in the process.
Being the biggest slasher film in U.S. history (beating ‘Scream’s $103m from 1996) with $126.1m hasn’t stopped ‘Halloween’s appetite for a large body-count, as it aims to become one of the biggest R-rated horrors ever stateside. Currently 6th in the all-time U.S. list, it has its sights realistically on ‘Get Out’ whose $176m leaves it 3rd, and, barring a freak collapse, ‘Halloween’ should fly past this in the next month. On the international front, its near-$50m gross puts the film just $30m short of a $200m total.
Of course, it wasn’t just ‘Halloween’ that contributed to the record month. Both ‘A Star is Born’, with $148.6m, and ‘Venom’ with $187.1m hold nearly 50% of this October’s gross alone, and their latest weekends of $14m and $10.7m delivered a welcome second and third place finish, mirroring last weekend’s efforts. What’s truly astounding are their global grosses: while ‘ASIB’ has smashed through the $250m mark, ‘Venom’ has just reached $500m, with its Chinese release coming next weekend.
From the impressive to the dismal, as Gerard Butler’s newest release ‘Hunter Killer’ sank to just $6.7m in its first 3 days. The $40m-budgeted action-thriller brought in half of the JUMPCUT forecast to join the list of other 2018 B.O. bombs. It’s Butler’s lowest opening since 2012s ‘Playing For Keeps’, and although it’s A- on Cinemascore may provide some legs, a domestic finish of $20m won’t save this from being lost at sea.
It’s a gross that continues a relatively tough year for Lionsgate, who long for the days of ‘The Hunger Games’ and ‘Twilight’. This year, their biggest domestic earner was last month’s ‘A Simple Favor’, which has seen just $53.2m so far. Disappointments like ‘The Spy Who Dumped Me’ ($40m budget, $72m worldwide gross) have been offset by cheaper, enjoyable comedies like ‘ASF’ and ‘Overboard’ ($12m budget, $91.2m worldwide gross), but this still leaves the studio relying on November’s ‘Robin Hood’, to really bring in the cash.
As expected, A24’s ‘Mid90s’ earned $3m from 1,200 cinemas to grab 10th spot, above newbies ‘Indivisible’ and ‘Johnny English Strikes Again’, who grossed $1.5m and $1.6m each. ‘Mid90s’, written and directed by Jonah Hill, opened wide just below that of last year’s ‘Lady Bird’ ($4.1m), but similar to A24s ‘Eighth Grade’ ($2.9m) from July. A similar performance would leave the critically-acclaimed indie film with a total domestic gross of $14m, a solid (if unspectacular) B.O. gross.
A record October, and strong weekends for ‘Halloween’, ‘ASIB’, and ‘Venom’. What does November, with ‘Bohemian Rhapsody’, ‘The Grinch’, and ‘Robin Hood’ to come, have in store? Let us know your thoughts on Twitter and Instagram – we’re at @JUMPCUT_ONLINE